Immortals is an emerging US gymwear brand. The project covers a line with different constructions and weights: a 440 GSM double-cotton Pump Cover, a 230 GSM cotton-and-elastane T-shirt and 450 GSM baggy trousers.
We identified a manufacturer in Pakistan strong in cotton processing, for an excellent value for money. Development covered measurement points, weight, elasticity and fit, keeping structure and comfort in every garment.
Logistics involved export from Pakistan, import into Italy and subsequent shipment to the United States: the entire journey, from technical development to delivery on the American market.